For us, successful content marketing and video production begins with the right strategy. Yet so often it's overlooked.
Homepage videos, product overviews, client testimonials, viral vids... make sure you choose the most effective type of video to deliver your message.
Your content is an extension of your brand, so don't settle for anything that reflects badly on the quality of your services.
You might want to build an audience over time - in which case, you may need more than one video.
Whatever you decide, don't compromise on quality.
Seth Godin: "The #brands that matter are voices that choose to matter. Voices that make assertions on behalf of the… https://t.co/XPKDXS3rE7
"Branded #content on #SocialMedia is twice as likely to interest people between the ages of 55 and 64 than those wh… https://t.co/GmwBZjFvKK
#Blog: In a world so saturated with stories, how you tell yours is more important than ever. https://t.co/vx69WPN90K https://t.co/wB7r1nK1EM
What's haunting the streets of London? @TheDrum on @phntmLDN's Webby-nominated re-launch campaign:… https://t.co/ycmEs8JfN7
"How do you read yours?" A lively #video we worked on for the Gloucestershire Echo: https://t.co/4tNzM4gLnY
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