What sort of videos should we make? | Video Production FAQ | Ember Television

What sort of videos should we make?

The videos we make most of are what we call explainer or homepage videos... They explain who you are, what you do and what you offer.

They drive traffic to your homepage and create a strong first impression.

If you don’t already have one and can only afford to invest in a single video, this is is the sort of film we generally recommend.

Also very effective are product videos - effectively sales videos for a product or service you provide.

Because trust is so important, testimonial and case study videos are also popular. Or you might consider video profiles of your founder or your key staff, or a regular video blog.

If you work in internal communications, you might want to invest in videos that train or motivate staff

Whatever your situation, we’re here to advise you.

What sort of videos should we make? | Video Production FAQ | Ember Television

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Content Strategy

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