2020 Birmingham is a network of gospel churches in Birmingham that is seeking to plant 20 churches in the city over 10 years. Their model for achieving this vision is new and innovative in Christian circles, and so the challenge they had was explaining to potential collaborators and funders exactly what they were doing, and why it was different.
They approached us to create a short video that they could use as an educational resource. It would be used at conferences and seminars, sit in the resources section of their website and sent to contacts via e-mail and direct social media.
They were thrilled with the results, which you can watch above. Motion graphics are a great tool to communicate unfamiliar ideas in an engaging and concise way, particularly in an educational or instructional context. Here are a few examples that inspired us when making this video.
800 years of Magna Carta (British Library)
Is war over? - A paradox explained (Kurzgesagt)
Market Pricing (Independence Advisors)
Brands need to be able to adjust their marketing strategies according to the kind of people they want to attract. In the age of instant communication, how a brand chooses to communicate with their audience is of paramount importance.
With consumer tastes gravitating further towards experiences as opposed to just products, how can marketing follow suit?
Getting your message heard amongst the overflow of information online can sometimes feel like a fool's errand. But, through content curation, businesses can find benefits in this surfeit of choice.
Music is a big part of the BBC's Peaky Blinders. But how does the show's distinctive sonic identity help to convey its gritty, sinister atmosphere?
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