2020 Birmingham is a network of gospel churches in Birmingham that is seeking to plant 20 churches in the city over 10 years. Their model for achieving this vision is new and innovative in Christian circles, and so the challenge they had was explaining to potential collaborators and funders exactly what they were doing, and why it was different.
They approached us to create a short video that they could use as an educational resource. It would be used at conferences and seminars, sit in the resources section of their website and sent to contacts via e-mail and direct social media.
They were thrilled with the results, which you can watch above. Motion graphics are a great tool to communicate unfamiliar ideas in an engaging and concise way, particularly in an educational or instructional context. Here are a few examples that inspired us when making this video.