For SIP Scootershop and their customers, Vespas are more than a way of getting from A to B. They're a lifestyle. Based in Germany, they supply scooter parts and accessories to scooter enthusiasts around the world. In this testimonial, the founders of SIP Scootershop describe the passion for scooters they share with their customers, and how online reviews have benefitted their business.
For some time now, Trustpilot have been steadily building a library of case studies of clients and their experiences. The range of clients in different sectors is impressive, and is a good example of how a case study can play an important part in a content marketing strategy.
We've already produced a series of case studies for Trustpilot in the UK and US, and they were keen to add to their European portfolio as they continue to grow in Europe. The challenge on this occasion was to manage the production of the case study in Germany, which involved sourcing and co-ordinating a local crew. The customer had a strong story to tell and their experience translates well to online businesses everywhere, so it was decided to make the content accessible to a global audience beyond Germany. The client was delighted with the final result, and is the first of several European productions in the pipeline.
These tips on how to choose the right web designer aim to help you have a more stress free and cost effective experience when building a new bespoke website.
In a world so saturated with stories, how you tell yours is more important than ever. So, what inspiration can marketers take from the narrative techniques of TV, film, and literature?
Algorithm changes have made organic social media less effective. For reluctant businesses then, the question is: when does it make sense to use paid social?
Content marketing and advertising have a lot in common. But there are key differences between these two strategies that raise the question: what does content marketing offer to brands that traditional advertising does not?
Ember Regis Group Ltd., Suite 403 Rhubarb
25 Heath Mill Lane, Digbeth, Birmingham B9 4AE
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