In the third instalment of the series on evidence-based investing insights from Independence Advisors, we look at the raison d'etre of investing: market returns. Other topics include the essence of evidence-based investing and the key factors that figure in a portfolio. Finally, it looks at what, if anything, evidence-based investing has done for investors.
If you've missed any previous parts, here they are:
Brands need to be able to adjust their marketing strategies according to the kind of people they want to attract. In the age of instant communication, how a brand chooses to communicate with their audience is of paramount importance.
With consumer tastes gravitating further towards experiences as opposed to just products, how can marketing follow suit?
Getting your message heard amongst the overflow of information online can sometimes feel like a fool's errand. But, through content curation, businesses can find benefits in this surfeit of choice.
Music is a big part of the BBC's Peaky Blinders. But how does the show's distinctive sonic identity help to convey its gritty, sinister atmosphere?
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