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#ContentCatchUp: Let the research be your guide
Chloe Edgley gravatar avitar

#ContentCatchUp: Let the research be your guide

Author: Chloe Edgley | Posted on: 15 February 2018

This week’s #ContentCatchup collates some recent research and advice from the experts to give your strategy a strong foundation. It’s important to keep an eye on trends and statistics to make sure your plan aligns with the way consumers are using online spaces, otherwise, you’ll miss out on the most effective ways to connect with them. Mobile usage, for example, continues to rise higher and higher - which means if you’ve not optimised your content for mobile-friendly viewing yet, you’re at risk of losing a big chunk of your potential audience.

Content Catchup


Previously, on the Ember Television Blog:


Content Marketing: Content consumption keeps climbing..


Video Marketing: 
More popular than ever..


Infographics: Make use of those vivid visuals..


Thought Leadership: Don’t underestimate your own voice..


Related content

ContentCatchup Feb 9th

7 tips for building trust

How to use video to help your prospects every step of the way


 


Author: Chloe Edgley

Chloe Edgley gravatar avitar
Chloe is our copywriter here at Ember Television. Her interest in telling stories led her to study English with Creative Writing at the University of Birmingham, where she developed a specialised interest in screenwriting and digital media.
#ContentCatchUp: Let the research be your guide

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