content marketing, content catchup, ContentCatchup, #ContentCatchUp, digital marketing, marketing news, GDPR, video marketing, video, social media marketing, SEO, infographics, how to do content marketing, thought-leadership, production company, video production, video for business
Inbound marketing strategies, particularly video marketing, have been dramatically rising in popularity for a number of years now. And from the stats they continue to produce, it looks like they won’t be going anywhere anytime soon, either. In the fallout of Cambridge Analytica and GDPR regulation, it will be particularly interesting to see if brands who have been sleeping on these methods will start to see their potential as secure and effective strategies that don’t rely on collecting data to get results. One thing’s for sure: if you’re already committing plenty of resources to content/ video marketing, you’ve got a great head start.
Here’s this week’s top reads:
Previously, on the Ember Television Blog:
Content Marketing: Inbound is in..
Why Authenticity is driving a content marketing revolution (Jayson DeMers)
A great break-down of two big buzzwords: Is content marketing the new SEO? (Digital Marketing Institute)
Video Marketing: Valuable and versatile..
The importance of video marketing: stats and strategies (Douglas Karr)
It’s time for marketers to lean into interactive video (Eddie Tomalin)
Infographic: The rise of video marketing (David Wallace)
Infographics: Creative communication..
Why infographics are irresistibly popular (Anthony Dejolde)
How to use infographics as a marketing tool (Keep It Local)
Data visualisation 101: how to choose the right chart or graph (Jamie Oetting)
Thought Leadership: Lead the charge..
A realistic take on the value of thought leadership (Chris Worthington)
Deconstructing the vagueness of ‘thought leadership’ (Benyamin Elias)
10 examples of thought-leading content (Rob Steffens)