#ContentCatchUp: Good news all round

This week we saw plenty more stats and studies to support what we’ve known for a long time now: content is king and its reign isn’t coming to an end any time soon, especially with video taking on the role of commander-in-chief. It’s encouraging to see businesses getting results from their efforts, and the trend towards content that’s more authentic and visually dynamic can only lead to more interesting user experiences for all of us.

And on that positive note, here’s this week’s top reads:

Previously, on the Ember Television Blog:

• 5 content marketing mistakes that turn off audiences

• What marketers can learn from this year’s round of Super Bowl ads

• Case study: Creating the Birmingham Live launch video

Content Marketing: Surviving and thriving..

• Content marketing is alive and well and better than ever (Adam Torkildson)

• People are turning to search engines for personal advice (Emma Derbyshire)

• UK small businesses are planning to up their content marketing spend in 2018/19 (Colm Hebblethwaite)

Video Marketing: Use them here, use them there- just use them everywhere..

• New data: the state of video marketing in 2018 (Adam Hayes)

• 8 creative ways you can use talking head videos on your website (Will Chidlow)

• Fill your screen with this amazing infographic on vital video stats (Raconeteur)

Infographics: They say a picture speaks a thousand words..

• What they are and why you should be using them (Bergey Creative Group)

• Here’s how infographics can give a boost to small businesses (Zoe Bicknell)

• Case study: how infographics told consistent stories in healthcare (Iris Leung)

Thought Leadership: Let ‘em hear you..

• How to cut through the noise (Joe Cockerline)

• 5 quick tips on how to create a positive personal brand (Polly Buckland)

• Plan your thought leadership strategy in 3 steps (Adam Force)

Related content

ContentCatchup Feb 16th

15 great quotes to guide your content marketing strategy

Why content is the new data for financial marketers

Author: Chloe Edgley

Chloe is our copywriter here at Ember Television. Her interest in telling stories led her to study English with Creative Writing at the University of Birmingham, where she developed a specialised interest in screenwriting and digital media.