content catchup, evolving, conversation, content marketing, production company, video, marketing, video marketing
If you only have time for a couple of clicks this week make sure you take a look at Jason Miller’s piece on the ‘content marketing conversation,’ and Tom Ferry’s discussion video on modern video marketing strategy. Both take a smart look at the state of the marketing industry today, considering where its come from and where it’s going and why.
Getting to grips with the wealth of digital opportunities now available can be a steep learning curve as it is, and it’s easy to become complacent once we feel that we’ve finally gotten the hang of it. But what worked yesterday may not work today, and what didn’t work today may still work tomorrow. It’s important not to forget that this field is still growing and expanding at a rapid rate, and keeping well-aware of changes as they develop will be vital for ongoing success.
Here are this week’s top reads:
Previously, on the Ember Television Blog: