Every fortnight, my Ember Television colleagues and I scour the internet for the very best articles on marketing, content and social media. Here’s our latest selection.
Is television still an important medium for marketers? (Mark Ritson)
The key to making your voice heard in an age of “too much information” (Ember Television)
Writing a book: what can it do for your brand? (Mark Schaefer)
Eugene Schwartz’s simple strategy for copywriting success (Robert Bruce)
What’s the real value of thought leadership? (John Hall)
Good leadership is about harnessing the creativity of your whole team (Nilofer Merchant)
In an increasingly digital world, is there still a place for traditional PR? (Rumble Romagnoli)
What can content creators learn from low-budget horror films? (Ember Television)
How brands can make an impact on Reddit (Diego Chicharro)
A deep dive into Google’s latest algorithmic update, BERT (Dawn Anderson)
As Google turns 20, how have search and SEO evolved during that time? (Rebecca Sentance)
If any of these articles have given you ideas that you’d like to pursue for your own organisation, why not get in touch? We’d love to talk them through with you.