Here’s a selection of the very best articles on the subject of content marketing that I’ve been reading over the last couple of weeks. If there’s anyone whose work you think we should feature in future, please let us know.
The way brands communicate with their audiences needs to evolve (Ember Television)
Late night brainstorming seesion aren't good for creativity (Ernie Schenck)
Henry Rollins: punk icon to authority in content marketing (Emily Gaudette)
How can immersive live experiences augment a content marketing strategy? (Ember Television)
How Netflix uses social media to create a brand experience (Lizz Kannenberg)
Instagram’s new @Creators account has useful advice for content marketers (Andrew Hutchinson)
How technology can help make sense of your paid advertising efforts (Yuval Ben-Itzhak)
How to make podcast advertising work (Rebecca White)
Decided to go down the content marketing route but don’t know where to turn for help? Send us an email or give us a call and we’ll see if we can help you.