Here’s 2020's first selection of some of the best content marketing articles that I’ve been reading over the last couple of weeks. If there’s anyone whose work you think we should feature in future, please let us know.
A look at Cadbury’s experimental video marketing strategy (Imogen Watson)
Steady progress is the key to growing an audience (Mark Schaefer)
Think about the real value of audience attention (Jay Acunzo)
Case study: documenting the achievements of USE-IT! (Ember Television)
How young people are reinventing social media marketing (Lucy Maguire)
Social media slip-ups to steer clear of (Gary Ennis)
Social marketing inspiration from Starbucks (Nikki Gilliland)
Confronting some of the popular misconceptions surrounding SEO (Alexandra Tachalova)
Ember Television provides a wide range of content — articles and audio podcasts as well as videos — for all sorts of organisations. To see some our latest work, why not take a look at our YouTube channel?
And if we can help you, drop us a line and let’s start a conversation.