Making Transitions Happen, an initiative from Climate-KIC, aims to build a low-carbon society. The aim is to reduce our impact on the environment by engaging with business, governments, public bodies and individuals, and sharing their exciting new innovations.
For more information, visit www.climate-kic.org.
Brands need to be able to adjust their marketing strategies according to the kind of people they want to attract. In the age of instant communication, how a brand chooses to communicate with their audience is of paramount importance.
With consumer tastes gravitating further towards experiences as opposed to just products, how can marketing follow suit?
Getting your message heard amongst the overflow of information online can sometimes feel like a fool's errand. But, through content curation, businesses can find benefits in this surfeit of choice.
Music is a big part of the BBC's Peaky Blinders. But how does the show's distinctive sonic identity help to convey its gritty, sinister atmosphere?